Style tile
Asset sketches
Asset sketches
Product storyboard 1. This one points towards the audience that wants an affordable body wash that comes in a large bottle.
Product storyboard 2. This one focuses on the customer looking for body wash that has plant-based, natural ingredients.
Product storyboard 3. This one focuses on the customer looking for body wash with a good smell that doesn't smell like chemicals.
Dieline
Original ad photo
I wanted to go for a more vaporwave design for this body wash, as the art style personally brings a feeling
of peace, paradise, and comfort...much like a nice, hot shower. The smell of the body wash also inspired
this style, as it had a surprisingly refreshing melon scent. I wanted to use vivid colors and tropical assets for this product to enforce the vaporwave style. Instead of just redesigning the bottle, I decided to come up with an entirely new product; a dispenser that can hang onto your shower wall and be refilled when low on body wash.
For the audience, I wanted them to be persuaded by the scent, the large volume, and the natural ingredients.
of peace, paradise, and comfort...much like a nice, hot shower. The smell of the body wash also inspired
this style, as it had a surprisingly refreshing melon scent. I wanted to use vivid colors and tropical assets for this product to enforce the vaporwave style. Instead of just redesigning the bottle, I decided to come up with an entirely new product; a dispenser that can hang onto your shower wall and be refilled when low on body wash.
For the audience, I wanted them to be persuaded by the scent, the large volume, and the natural ingredients.
The best part during this project was making the ad. While it was very risky and the chances of
either my camera or prototype falling into the water was high, it was well worth it when getting
that shot. During critique, people commented positively on the ad and the setting for it.
either my camera or prototype falling into the water was high, it was well worth it when getting
that shot. During critique, people commented positively on the ad and the setting for it.